66
cricket
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great104.1avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Great€57.16avg listing price — sweet spot $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Good+35.4%90-day search growth — must beat 0% to launch
Market size
Good€277K€277K/yr · 136K searches
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Price range
Bad€12.16–€587.26cheapest to priciest tracked listing — scored on the share inside $15–$100