51
bogen
Worth a lookShows a thin review moat (168 avg reviews), but weak search conversion (0.4%) keeps it on the watch list.
Review moat
Great167.65avg incumbent reviews — the moat a new listing must climb
Avg price
Great€70.20avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Market size
Good€278K€278K/yr · 944K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Price range
Okay€9.10–€284.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale