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toyota supra

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Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 13Conversion 33Competition 77Returns 96Price range 86Avg price 93Brand share 6Review moat 44Quality gap 20

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great€22.31

avg listing price — sweet spot $15–$100

Price range

Great€6.33–€81.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Review moat

Okay2,077.11

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Okay€122K

€122K/yr · 208K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-23.9%

90-day search growth — must beat 0% to launch

Brand share

Bad98%

top-5 brand share — brand-locked demand

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