Skip to content
44

stehaufmännchen baby

Skip it

Soft demand (-20.3% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 15Conversion 21Competition 76Returns 86Price range 50Avg price 88Brand share 25Review moat 36Quality gap 55

Avg price

Great€20.39

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€6.64–€176.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,886.05

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad€78K

€78K/yr · 235K searches

Growth

Bad-20.3%

90-day search growth — must beat 0% to launch

Products