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51

simpsons

Worth a look

Shows low returns (0.6%), but weak search conversion (0.6%) keeps it on the watch list.

Market size 34Growth 15Conversion 8Competition 91Returns 97Price range 15Avg price 95Brand share 67Review moat 79Quality gap 38

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible€40.33

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Review moat

Great416.93

avg incumbent reviews — the moat a new listing must climb

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€161K

€161K/yr · 654K searches

Growth

Bad-20.5%

90-day search growth — must beat 0% to launch

Price range

Bad€4.95–€582.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Search terms