45
nähset kinder
Skip itSoft demand (-46.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Good60%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Avg price
Good€12.52avg listing price — sweet spot $15–$100
Price range
Okay€4.68–€24.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,595.91avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad€87K€87K/yr · 280K searches
Growth
Bad-46.3%90-day search growth — must beat 0% to launch