46
memory ab 2
Skip itSoft demand (-35.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Good€421K€421K/yr · 920K searches
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Review moat
Good1,409.17avg incumbent reviews — the moat a new listing must climb
Price range
Okay€4.76–€22.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€9.92avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-35.7%90-day search growth — must beat 0% to launch