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mahjong

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Soft demand (-41.9% this quarter) — this niche doesn't clear our bar today.

Market size 29Growth 4Conversion 14Competition 42Returns 78Price range 71Avg price 95Brand share 48Review moat 82Quality gap 89

Avg price

Incredible€34.12

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great353.65

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.8%

return rate — above 5% kills the launch gate

Price range

Good€10.36–€129.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€130K

€130K/yr · 334K searches

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-41.9%

90-day search growth — must beat 0% to launch

Reviews