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lol adventskalender 2023
Skip itSoft demand (-52.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€28.08avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great€13.06–€44.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay2,074.5avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad€31K€31K/yr · 92K searches
Competition
Bad97%top-5 click share — a locked-up shelf
Growth
Bad-52.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand