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lego stranger things
Skip itSoft demand (-79.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great€61.06avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great443.77avg incumbent reviews — the moat a new listing must climb
Market size
Good€294K€294K/yr · 610K searches
Competition
Bad71%top-5 click share — a locked-up shelf
Price range
Bad€10.82–€470.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-79.7%90-day search growth — must beat 0% to launch
Signals High Price