41
lego kran
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good822.94avg incumbent reviews — the moat a new listing must climb
Market size
Good€483K€483K/yr · 289K searches
Avg price
Okay€206.12avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad€9.69–€821.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-41.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price