53
kreisel
Worth a lookShows low returns (1.6%), but soft demand (-33.1% this quarter) keeps it on the watch list.
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great€4.78–€58.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Brand share
Good62%top-5 brand share — brands hold most of the demand
Review moat
Good591.54avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€12.99avg listing price — sweet spot $15–$100
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Okay€117K€117K/yr · 325K searches
Growth
Bad-33.1%90-day search growth — must beat 0% to launch