48
koenigsegg
Skip itSoft demand (-38.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Competition
Great29%top-5 click share — an open shelf
Market size
Great€1.2M€1.2M/yr · 1.3M searches
Avg price
Great€92.55avg listing price — sweet spot $15–$100
Review moat
Okay1,699.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Price range
Bad€9.56–€777.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad96%top-5 brand share — brand-locked demand
Growth
Bad-38.0%90-day search growth — must beat 0% to launch
Signals High Price