53
jellycat
Worth a lookShows low returns (0.6%), but soft demand (-36.7% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great€22.11avg listing price — sweet spot $15–$100
Price range
Great€7.92–€62.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good503.04avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good€435K€435K/yr · 2.7M searches
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-36.7%90-day search growth — must beat 0% to launch