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hulk figur
Skip itSoft demand (-17.6% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great€4.77–€55.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€16.22avg listing price — sweet spot $15–$100
Competition
Great40%top-5 click share — an open shelf
Review moat
Good1,146.05avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€83K€83K/yr · 307K searches
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.6%90-day search growth — must beat 0% to launch