46
glurak
Skip itSoft demand (-27.1% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great€47.56avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Good984.17avg incumbent reviews — the moat a new listing must climb
Market size
Good€403K€403K/yr · 380K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad92%top-5 brand share — brand-locked demand
Price range
Bad€10.58–€544.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-27.1%90-day search growth — must beat 0% to launch