49
klavierhocker
Skip itSoft demand (-32.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€49.27avg listing price — sweet spot $15–$100
Price range
Great€11.69–€105.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 6% kills the launch gate
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,053.85avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Market size
Okay€216K€216K/yr · 224K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-32.8%90-day search growth — must beat 0% to launch