36
elgato wave
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great€73.84avg listing price — sweet spot $15–$100
Price range
Good€19.49–€149.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€270K€270K/yr · 106K searches
Returns
Okay3.7%return rate — above 6% kills the launch gate
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,157.59avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-30.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand