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digital-pianos
Skip itSoft demand (-33.1% this quarter) — this niche doesn't clear our bar today.
Competition
Great27%top-5 click share — an open shelf
Review moat
Great455.54avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Market size
Good€496K€496K/yr · 293K searches
Returns
Okay3.3%return rate — above 6% kills the launch gate
Avg price
Okay€234.88avg listing price — sweet spot $15–$100
Price range
Bad€8.82–€719.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-33.1%90-day search growth — must beat 0% to launch