38
zuckerhut
Skip itSoft demand (-71.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible96avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad€7.79avg listing price — sweet spot $15–$100
Market size
Bad€33K€33K/yr · 73K searches
Price range
Bad€2.11–€15.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-71.9%90-day search growth — must beat 0% to launch