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55

trüffelmayonnaise

Worth a look

Shows low returns (0.1%), but a small market ($29K/yr) keeps it on the watch list.

Market size 7Growth 80Conversion 49Competition 34Returns 100Price range 44Avg price 40Brand share 41Review moat 95Quality gap 88

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Great105

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Growth

Great+71.9%

90-day search growth — must beat 0% to launch

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Price range

Okay€4.82–€23.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Avg price

Okay€10.76

avg listing price — sweet spot $15–$100

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Market size

Bad€29K

€29K/yr · 70K searches

Reviews