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spearmint tee

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A small market ($56K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 22Conversion 64Competition 22Returns 100Price range 17Avg price 37Brand share 27Review moat 79Quality gap 50

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great411.73

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay€10.48

avg listing price — sweet spot $15–$100

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Growth

Bad-5.5%

90-day search growth — must beat 0% to launch

Competition

Bad74%

top-5 click share — a locked-up shelf

Price range

Bad€2.17–€17.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€56K

€56K/yr · 93K searches

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