37
piment
Skip itSoft demand (-42.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible16.7%search→purchase rate — share of searches ending in a sale
Review moat
Great160.82avg incumbent reviews — the moat a new listing must climb
Price range
Okay€5.53–€19.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€9.77avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad€70K€70K/yr · 43K searches
Competition
Bad81%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Growth
Bad-42.8%90-day search growth — must beat 0% to launch
Signals Low Review Barrier