47
pekannüsse
Skip itSoft demand (-31.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Avg price
Great€20.47avg listing price — sweet spot $15–$100
Review moat
Great311.36avg incumbent reviews — the moat a new listing must climb
Price range
Good€3.84–€37.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€172K€172K/yr · 71K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-31.8%90-day search growth — must beat 0% to launch