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57

mojito

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 97Conversion 87Competition 21Returns 100Price range 35Avg price 23Brand share 27Review moat 82Quality gap 90

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Incredible+198.9%

90-day search growth — must beat 0% to launch

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Great9.9%

search→purchase rate — share of searches ending in a sale

Review moat

Great366.23

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€3.48–€21.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Avg price

Bad€8.20

avg listing price — sweet spot $15–$100

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad€43K

€43K/yr · 53K searches

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