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mandarinen
Skip itSoft demand (-48.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great152.62avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Price range
Good€0.90–€42.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Bad€7.67avg listing price — sweet spot $15–$100
Market size
Bad€32K€32K/yr · 45K searches
Growth
Bad-48.7%90-day search growth — must beat 0% to launch