57
magic dust
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible16.8%search→purchase rate — share of searches ending in a sale
Review moat
Great481.87avg incumbent reviews — the moat a new listing must climb
Price range
Good€3.65–€45.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€13.45avg listing price — sweet spot $15–$100
Growth
Good+28.3%90-day search growth — must beat 0% to launch
Market size
Good€376K€376K/yr · 166K searches
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality