38
lino lada
Skip itSoft demand (-38.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good914.4avg incumbent reviews — the moat a new listing must climb
Price range
Good€3.20–€27.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Avg price
Okay€9.84avg listing price — sweet spot $15–$100
Competition
Bad73%top-5 click share — a locked-up shelf
Market size
Bad€48K€48K/yr · 153K searches
Growth
Bad-38.1%90-day search growth — must beat 0% to launch