44
keo tee
Skip itSoft demand (-47.7% this quarter) — this niche doesn't clear our bar today.
Price range
Great€14.44–€45.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great141.27avg incumbent reviews — the moat a new listing must climb
Avg price
Great€20.78avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Market size
Bad€40K€40K/yr · 50K searches
Growth
Bad-47.7%90-day search growth — must beat 0% to launch