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heisenberg aroma
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great383.44avg incumbent reviews — the moat a new listing must climb
Price range
Good€4.45–€41.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€12.62avg listing price — sweet spot $15–$100
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-7.1%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad€3K€3K/yr · 11K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier