41
franzi likör
Skip itSoft demand (-26.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great184.2avg incumbent reviews — the moat a new listing must climb
Avg price
Great€18.14avg listing price — sweet spot $15–$100
Price range
Good€4.40–€43.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€96K€96K/yr · 102K searches
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad83%top-5 click share — a locked-up shelf
Growth
Bad-26.2%90-day search growth — must beat 0% to launch
Signals Out of Stock