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54

feigen

Worth a look

Shows low returns (0.0%), but soft demand (-30.3% this quarter) keeps it on the watch list.

Market size 29Growth 10Conversion 80Competition 25Returns 100Price range 65Avg price 82Brand share 50Review moat 93Quality gap 94

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great147.6

avg incumbent reviews — the moat a new listing must climb

Avg price

Great€17.95

avg listing price — sweet spot $15–$100

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Price range

Good€4.10–€34.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Market size

Okay€130K

€130K/yr · 87K searches

Competition

Bad70%

top-5 click share — a locked-up shelf

Growth

Bad-30.3%

90-day search growth — must beat 0% to launch

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