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cocktail sirup
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Review moat
Great420.61avg incumbent reviews — the moat a new listing must climb
Avg price
Great€16.50avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Price range
Good€3.20–€143.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+33.3%90-day search growth — must beat 0% to launch
Market size
Bad€98K€98K/yr · 64K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand