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toaster weiß
Skip itSoft demand (-33.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€27.73avg listing price — sweet spot $15–$100
Price range
Great€11.96–€45.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Okay€114K€114K/yr · 78K searches
Review moat
Bad5,447.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-33.5%90-day search growth — must beat 0% to launch