53
thermoskanne
Worth a lookShows a fragmented shelf (top 5 take 24% of clicks), but soft demand (-30.5% this quarter) keeps it on the watch list.
Competition
Great24%top-5 click share — an open shelf
Market size
Great€1.5M€1.5M/yr · 4.5M searches
Avg price
Great€19.05avg listing price — sweet spot $15–$100
Price range
Great€6.37–€42.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Returns
Okay3.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,432.76avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-30.5%90-day search growth — must beat 0% to launch