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thermomix bürste
Skip itSoft demand (-25.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Review moat
Great332.79avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€11.54avg listing price — sweet spot $15–$100
Price range
Okay€7.00–€19.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Okay€104K€104K/yr · 90K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-25.3%90-day search growth — must beat 0% to launch