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55

teelichter

Worth a look

Shows low returns (0.4%), but soft demand (-52.6% this quarter) keeps it on the watch list.

Market size 81Growth 0Conversion 84Competition 61Returns 98Price range 57Avg price 50Brand share 28Review moat 32Quality gap 60

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great9.2%

search→purchase rate — share of searches ending in a sale

Market size

Great€1.2M

€1.2M/yr · 1.1M searches

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€3.19–€30.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€11.94

avg listing price — sweet spot $15–$100

Review moat

Okay3,292.97

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-52.6%

90-day search growth — must beat 0% to launch

Trend