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51

stumpenkerzen weiß

Worth a look

Shows a fragmented shelf (top 5 take 32% of clicks), but soft demand (-24.0% this quarter) keeps it on the watch list.

Market size 22Growth 13Conversion 29Competition 84Returns 81Price range 63Avg price 73Brand share 63Review moat 66Quality gap 63

Competition

Great32%

top-5 click share — an open shelf

Returns

Great1.7%

return rate — above 5% kills the launch gate

Avg price

Good€14.70

avg listing price — sweet spot $15–$100

Review moat

Good873.58

avg incumbent reviews — the moat a new listing must climb

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€2.15–€36.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad€86K

€86K/yr · 257K searches

Growth

Bad-24.0%

90-day search growth — must beat 0% to launch

Search terms