51
strohhalme schwarz
Worth a lookShows low returns (0.5%), but a small market ($13K/yr) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great300.6avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Growth
Great+61.0%90-day search growth — must beat 0% to launch
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Avg price
Bad€7.69avg listing price — sweet spot $15–$100
Price range
Bad€1.65–€15.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€13K€13K/yr · 21K searches
Signals Low Review Barrier