50
stabkerzen bunt
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but soft demand (-46.8% this quarter) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Good505.95avg incumbent reviews — the moat a new listing must climb
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good€2.98–€42.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€13.05avg listing price — sweet spot $15–$100
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad€28K€28K/yr · 201K searches
Growth
Bad-46.8%90-day search growth — must beat 0% to launch