39
soft sitter
Skip itSoft demand (-77.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€20.50avg listing price — sweet spot $15–$100
Price range
Great€9.62–€30.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good844.9avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Okay3.3%return rate — above 5% kills the launch gate
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad€27K€27K/yr · 80K searches
Growth
Bad-77.6%90-day search growth — must beat 0% to launch