38
slow cooker
Skip itSoft demand (-33.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€58.15avg listing price — sweet spot $15–$100
Price range
Good€20.93–€136.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Okay€225K€225K/yr · 408K searches
Review moat
Okay2,728.16avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.4%return rate — above 5% kills the launch gate
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-33.6%90-day search growth — must beat 0% to launch
Signals High Price