43
prickelnadel
Skip itSoft demand (-36.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great313.56avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good€2.32–€29.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€11.09avg listing price — sweet spot $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€36K€36K/yr · 41K searches
Growth
Bad-36.8%90-day search growth — must beat 0% to launch
Signals No Dominant Brand