58
porzellanfarbe
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Good60%top-5 brand share — brands hold most of the demand
Avg price
Good€14.32avg listing price — sweet spot $15–$100
Review moat
Good779.12avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good€6.74–€25.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Market size
Okay€138K€138K/yr · 228K searches
Growth
Bad-20.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand