49
ölfarben
Skip itSoft demand (-22.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great€21.77avg listing price — sweet spot $15–$100
Price range
Great€4.51–€49.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,053.64avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Okay€163K€163K/yr · 257K searches
Growth
Bad-22.6%90-day search growth — must beat 0% to launch