47
nussknacker figur
Skip itSoft demand (-48.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€25.97avg listing price — sweet spot $15–$100
Review moat
Great317.96avg incumbent reviews — the moat a new listing must climb
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great€7.96–€118.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad€59K€59K/yr · 383K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-48.7%90-day search growth — must beat 0% to launch