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60

ninjago geburtstag

Worth a look

Shows a thin review moat (88 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 23Growth 37Conversion 36Competition 78Returns 96Price range 46Avg price 56Brand share 86Review moat 96Quality gap 78

Review moat

Incredible88.48

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Brand share

Great49%

top-5 brand share — no brand owns this niche

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good€12.74

avg listing price — sweet spot $15–$100

Price range

Okay€5.06–€23.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+10.0%

90-day search growth — must beat 0% to launch

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad€91K

€91K/yr · 246K searches

Reviews