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54

nähkasten

Worth a look

Shows low returns (0.9%), but soft demand (-34.7% this quarter) keeps it on the watch list.

Market size 40Growth 8Conversion 18Competition 88Returns 95Price range 85Avg price 95Brand share 74Review moat 48Quality gap 30

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible€28.54

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Price range

Great€4.56–€91.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good60%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,699.26

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€207K

€207K/yr · 494K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-34.7%

90-day search growth — must beat 0% to launch

Search terms