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messlöffel
Skip itSoft demand (-21.7% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,423.22avg incumbent reviews — the moat a new listing must climb
Price range
Okay€0.89–€23.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€154K€154K/yr · 442K searches
Avg price
Bad€7.38avg listing price — sweet spot $15–$100
Growth
Bad-21.7%90-day search growth — must beat 0% to launch
Signals Low Review Barrier