Skip to content
43

matratze 90x190 kinder

Skip it

Soft demand (-11.5% this quarter) — this niche doesn't clear our bar today.

Market size 33Growth 19Conversion 20Competition 31Returns 99Price range 48Avg price 89Brand share 32Review moat 29Quality gap 68

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great€62.55

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Okay€41.57–€163.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€159K

€159K/yr · 160K searches

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,586.95

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-11.5%

90-day search growth — must beat 0% to launch

Trend